Compass UOL and Furious Technologies announce partnership to provide data-driven pricing solutions

  • Integrated digital commerce solutions map the customer journey end-to-end and use Artificial Intelligence to recommend and price products;
  • Objective is to increase online sales revenue throughout Latin America and the United States for sellers.

New York, December 23rd, 2021 – Compass UOL, a global digital transformation company, and Furious Technologies, a North American revenue management and pricing optimization solutions provider, announced a strategic collaboration to provide online sellers in Latin America and USA with an integrated digital commerce solution.

The partnership will combine advanced cloud-based data science and Compass UOL’s digital next-generation platforms services portfolio with Furious Technologies’ artificial intelligence models for data-driven pricing. It will enable organizations to innovate, make better data-driven decisions, solve business challenges, and increase business value.

The partnership is the result of both companies’ perception that sales are maximized when data is used to ensure every digital customer touchpoint is optimal throughout the digital end-to-end journey. The objective is to seize insights and use data generated by customer digital interactions to help sellers optimize price and increase average value per customer by dynamically recommending relevant products and purchase incentives.

Data-driven pricing, revenue management and higher margins

As companies shift to online selling, including B2C and B2B, it becomes vital to ensure that demand is captured as buyers are increasingly requiring online options for purchasing, after sales support, customer service and order replenishment. While typical IT departments deal with an overload of demands and daily problems, which makes it difficult to meet business’s innovation and expansion goals, Compass UOL and Furious Technologies believe that end-to-end customer journeys must be created in the cloud and optimized to ensure continuous growth.

“As much as these initiatives are prioritized, companies may not have the necessary resources, required skill sets or the ability to leverage data to maximize revenue and improve customer satisfaction”, explains Alexis Rockenbach, CEO at Compass UOL.

According to the executive, many companies are burdened by the need to increasingly use data to drive business decisions, solve supply chain issues and deal with the increasing material costs. As a result, they lack time and attention to customer touchpoints, or to sales and marketing overall.

“Compass UOL and Furious Technologies combines experience, data science and proven methodologies to maximize revenue, deploy state-of-the-art technology, and mentor customer-oriented teams on business acceleration”, concludes.

Combining diverse US-based business teams – Compass UOL’s 15 Innovation Studios and Furious Technologies’ data science and AI platforms and services – both companies will be able to drive significant business development acceleration, having the potential to serve hundreds of B2B and B2C sellers in Latin America and the United States in short term, and expand to other regions in the future.

“Compass UOL and Furious’ cloud and virtual structure offer customers a scalable solution to meet their immediate needs to both manage risk and combat disruption. This combination of flexibility and experience provides an optimal environment to perform and deliver business transformation solutions. This effort enables businesses to ensure that the entire online journey is set to improve service, revenue and exponentially expand customer reach”, says Ashley J. Swartz, CEO at Furious Technologies.

About Compass UOL

Compass UOL specializes in digital transformation services. We design and build native digital platforms using leading-edge technologies to help leading global companies innovate, transform their businesses and thrive in their industries. We cultivate the best talent, creating opportunities to improve people’s lives and focusing on how disruptive technologies can positively impact society.

About Furious Technologies

Furious Technologies provides data and software as services that deliver analytics and optimized pricing solutions which help online sellers manage revenue and maximize profit. With data transformation and data science as core competencies, Furious Technologies’ platform PROPHET ensures that data powers the digital transformation of sellers as they move online.

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